First Team offers a range of marketing communications activities to solve your challenges. We’ll work with you to determine a combination that can achieve your objectives cost efficiently. Some tactics hyperlink to an explanation.

Advertising                                                              
Advisory council
Articles
Awards creation, support
Backgrounders
Brochures
Business to business
Cable TV clinic videos
Case studies
Catalogs
Consumer communications
Corporate communications
Differentiating packages
Editorial circuit tours
Editorial research
Editorial roundtables
Electronic media
Event creation
General literature
Good-cause marketing
Information centers
International
Irresistible offers
Lead fulfillment/qualification systems
Literature announcements
Magazine publication
Media relations
Media tours
Media training
Member market publicity programs
National holidays
News bureau operations
News releases
Newsletters
Omnibus research
Open houses
Photojournalism
Positioning
Presentation skills training
Press conferences
Press kits
Public service announcements
Radio actualities
Radio promotions
Regional and local
Speaker bureaus
Special events, anniversaries
Speeches
Spokesperson cadre formation
Spokesperson recruitment and training
Target industry conferences
Theme creation
Trade show publicity
TV product placements
Video news releases
Web Sites
Wire service photos and stories
Yearbook of Experts, Authorities and Spokespersons

First Team can deliver single tactics or a combination of them to carry out a strategy and achieve marketing and communications objectives.

Click on the buttons on the left side of this page for a description of selected tactics.